Hair Care

Every day, our hair endures significant stress, which weakens its structure. Factors such as heat, hair dye, sun exposure, pollution, and intrinsic biological processes can all contribute to hair damage, leading to breakage and loss of shine.

 

Both extrinsic and intrinsic stressors affect the hair fiber by degrading the follicular dermal sheath, depleting essential natural lipids (such as ceramide and 18-MEA), and causing damage to hair follicles and surrounding cells. This deterioration compromises hair integrity, resulting in brittleness, hair loss, and even whitening.

 

However, these issues can be mitigated or reversed by targeting various molecular mechanisms with specialized hair care products designed to counteract or slow down these negative effects.

Bright Eye

The “Anti-Fatigue Eye” claim on skincare products specifically addresses the visible signs of tiredness around the eyes, such as dark circles, puffiness, and dullness. Products with this claim often feature a blend of targeted ingredients designed to revitalize and refresh the eye area. For instance, caffeine is commonly used for its vasoconstrictive properties, which help reduce puffiness by constricting blood vessels and improving microcirculation. Vitamin C brightens the skin and helps diminish dark circles by lightening pigmentation and enhancing overall skin radiance. Peptides support collagen production, which helps to firm the skin and reduce fine lines, while hyaluronic acid provides deep hydration, plumping the skin and smoothing out wrinkles. Antioxidants like Vitamin E or green tea extract offer additional protection against environmental stressors, further mitigating signs of fatigue. Together, these ingredients work to make the eyes appear more awake, refreshed, and rejuvenated, providing both immediate and long-term improvements in the eye area’s appearance.

ProductsLabel ClaimScientific Data / Biomarker Tested
Cosmetic ProductsKeratin boost Keratin 14 (K14)
Natural Foods100% natural ingredients( A4 (LTA4)
Hair gummies / hair food Sugar free B4 (LTB4)
Hair oil Nourishment D4 (LTD4)
Hair serumsRepair , Frizz free(TNF-α) , IL-1β, IL-6

Scientific Driven with our Technology:

Using our expertise in immunology and cell culture, we develop immunoassays based on ELISA principle. Using cutting edge tools like 3D tissues (some of which are OECD approved for skin / cornea irritation), we bring the human experimentation into the labs. Curating a list of research publications, we have developed a platform to test products for their biomarkers mimicking the human model to generate data to back our label claims.    

Read our Blog on Cosmetic Product Claims and other Product Claims (natural / herbal / naturopathy etc)

Biomarker Testing List:

BiomarkerScientific Pathway DetailsUsed to Prove Claims
Keratin 14 (K14)A structural protein in the intermediate filament network of epithelial cells, essential for cytoskeletal stability and skin integrity.Strengthens skin structure
( A4 (LTA4)A leukotriene precursor synthesized from arachidonic acid via the 5-lipoxygenase pathway, pivotal in inflammation and immune responses.Calms irritated skin
B4 (LTB4)A leukotriene produced from LTA4, acting as a potent chemoattractant for neutrophils and playing a key role in inflammatory responses.Soothes inflamed skin
D4 (LTD4)A leukotriene derived from LTA4, involved in bronchoconstriction, increased vascular permeability, and promoting allergic reactions.Provides anti-inflammatory benefits
(PGE2)A lipid mediator produced from arachidonic acid via the cyclooxygenase pathway, involved in inflammation, fever, and pain modulation.Soothes inflamed skin
(TNF-α)A pro-inflammatory cytokine produced by macrophages and other cells, mediating systemic inflammation and apoptosis.Minimizes skin redness
IL-1βA pro-inflammatory cytokine produced by activated macrophages, key in initiating and amplifying inflammatory responses.Reduces inflammation
IL-6IL-6 is a multifunctional cytokine involved in immune responses, inflammation.soothe and protect sensitive skin

Reference Research Publications

     Anti – Dandruff

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